UMass Amherst Data Science Research Symposium: A Glimpse of Marketing Data Science at Wayfair
In April, I attended the Data Science Research Symposium at University of Massachusetts Amherst and gave a short talk highlighting Wayfair’s marketing data science projects. The full video and slides are below, but here’s an overview. Goals of marketing data science at Wayfair As the largest online retailer of furnishings…