“Is Boston’s Wayfair the Next Amazon?”
August 7, 2018
Wayfair has become a colossus since it was launched in a spare bedroom of cofounder Steve Conine’s Boston home in 2002: It has five popular branded websites stocked with some 10 million products, sales that are forecast to hit $6.6 billion this year, and a stock market value of $10 billion, making Wayfair one of the largest publicly traded companies in Massachusetts.
“How Wayfair Is Personalizing How You Buy Your Furniture Online”
August 2, 2018
Online furniture retailer Wayfair wants its customers to have to do as little as possible when they’re picking items to buy. Wayfair is creating digital experiences on its website and app that include personalized recommendations based on what the retailer knows about the customer, and visualization capabilities that are as close as possible to a physical in-store experience or having a designer visit a customer’s home.
“Data Science Investments a ‘Core Driver’ of Wayfair’s E-Commerce Success”
May 4, 2018
E-commerce retail Wayfair's Way Day event on April 25th resulted in the biggest revenue day in its history, according to co-founder and CEO Niraj Shah and the company expects the event will grow further in future years. During Way Day, customers in the U.S. and Canada were able to shop at Black Friday level prices across tens of thousands of products with free shipping on everything.